Sherbakova To Head New GMR Marketing Office, Operations In Moscow
GMR Marketing announced the launch of a new office in Moscow. The effort will be led by Russian marketer Julia Scherbakova who most recently served as marketing communications director for Sochi 2014 partner, MegaFon. GMR is opening the office ahead of the 2014 Sochi Winter Games and 2018 FIFA World Cup. The Russian base is among several other global offices that the Omnicom agency, a member of Diversified Agency Services, has launched in recent years. Openings include Singapore in '10 and both Brazil and Australia in '11. The agency now operates 17 offices in 10 countries on five continents worldwide, executing client programs in 70 countries over the last 18 months (GMR Marketing).