Menu
Marketing and Sponsorship

Marketplace Roundup: Tokyo 2020 Teams With All Nippon Airways

Tokyo 2020 named All Nippon Airways as an official partner. ANA will collaborate extensively with the previously announced sponsors, ASICS, DESCENTE, JTB, Mizuno and Kinki Nippon Tourist. ANA is an official partner and official airline partner of the Japan Olympic Committee (Tokyo 2020). ... Frankfurt-based German Basketball Bundesliga club Fraport Skyliners signed a sponsorship deal with Chinese sportswear manufacturer Peak to become the team's official outfitter. The three-year deal includes on and off-field outfits for the club's BBL team. In addition, Peak will also provide the Fraport Skyliners Juniors and the Fraport Skyliners Dance Team with its products (Fraport Skyliners). ... Internal logistics company Interroll has become a promotional partner of the Sauber F1 Team (Sauber F1 Team). ... Heart rate training technology company Polar will be the official timing partner for the E.ON IBU World Cup Biathlon beginning in '12-13. The contract was signed with Infront Sports and Media. The deal includes the 2013 IBU World Championships Biathlon in Nove Mesto, Czech Republic (Infront).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Global/Issues/2012/10/05/Marketing-and-Sponsorship/Notes.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Global/Issues/2012/10/05/Marketing-and-Sponsorship/Notes.aspx

CLOSE