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Weekend Rap

NFLPA, MLBPA Partner With RedBird To Expand Licensing

The NFLPA and MLBPA have "struck a deal with RedBird Capital Partners to form a new company called OneTeam Partners LLC." The parties said that OneTeam will be "centered around the management of the players' portrayals." RedBird made an initial investment of $125M and will "own a roughly 40% stake in OneTeam," with the unions to "own the rest." The company is "in talks with other U.S. players unions," such as the WNBPA, MLSPA and the USWNTPA. The NFLPA and MLBPA get roughly $120M in "combined annual revenue from licensing deals." They "plan to pool that together with the RedBird commitment and invest in projects that expand" licensing opportunities (WALL STREET JOURNAL, 11/18).

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