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Amazon Wins USA Today Ad Meter For Cameo-Filled Spot

A "funny, cameo-filled ad for Amazon's Alexa device" won USA Today's Ad Meter for Super Bowl LII last night, meaning the e-commerce giant "won Ad Meter for the first time." The NFL "finished second in razor-close voting" with a spot featuring Giants QB Eli Manning and WR Odell Beckham Jr. as the duo "staged a two-stepping touchdown celebration as a spot-on parody of the Patrick Swayze-Jennifer Grey dance scene" from the '87 movie "Dirty Dancing." Rounding out the top five on the Ad Meter were Budweiser, Doritos/Mtn Dew and Toyota's Paralympian ad (USATODAY.com, 2/5).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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