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Volume 27 No. 53
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U.S. Open Sponsors Activate With Print Ads Around Start Of Tourney

The U.S. Open gets underway today in Flushing Meadows, and marking the occasion are a bevy of print ads in national papers. The N.Y. Times includes a full-page ad for Mercedes-Benz featuring Roger Federer – "Doing one thing well is exceptional. Doing everything well makes you a legend"...

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