SBJ/SBD Hosting 11th Annual CSE Sports Marketing Symposium
The 11th annual CSE Sports Marketing Symposium kicks off today at the Crowne Plaza Times Square. The event, hosted by SBJ/SBD, examines sports marketing from the point of view of brand-side marketers. Through a series of in-depth case studies, roundtable discussions and featured interviews, the program addresses best practices and emerging trends in sports marketing. Featured speakers and panelists include Coca-Cola Senior VP Wendy Clark, NBC Sports Group Chair Mark Lazarus, and Nets and Barclays Center CEO Brett Yormark.