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Sports Business Daily issues
Volume 27 No. 83
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Fox Integrating NFL Pre-Game Sponsor Ford Into Super 6 Contest

By Bill King
January 13, 2021
Fox NFL Sunday pre-game sponsor Ford will give away two F-150 trucks as prizes in FoxBet’s Super Six picks contest during an NFC divisional playoff game and the NFC championship, the first integration of an advertiser into the sportsbook’s popular free-to-play contest. The promotion spi...
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