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Leagues and Governing Bodies

Mayweather's Racing Team, Spire Motorsports Discussing Partnership

The Money Team Racing, the aspiring NASCAR team co-owned by Floyd Mayweather Jr., is in advanced discussions with Spire Motorsports to form a new partnership that will help pave its entrance into the sport, according to sources. TMT Racing is an idea borne from longtime NASCAR industry manager Willy Auchmoody, who licensed the TMT brand from Mayweather in recent years and has been working closely with the boxer’s business team, including Mayweather’s longtime business manager Brent Johnson, to help set up the organization. TMT Racing tried to bid on NASCAR charters that came up for sale this year in order to start running in '21, but wound up getting outbid by Spire for Leavine Family Racing and by Michael Jordan and Denny Hamlin for Germain Racing. That left the team without a viable path to running full time in '21, and it has thus worked to instead align with the two-car Spire outfit, which is the growing organization run by the Spire Sports & Entertainment agency that represents drivers and brokers marketing agreements in the sport.

PLANNING AHEAD: Under the terms of the deal, TMT Racing would co-brand one of Spire’s cars in '21 before using one of Spire’s three charters in '22 to run its own full-time entry, sources said. The sides are still finalizing the agreement and have yet to announce or comment on the record on the pact. Mayweather’s team would become the latest new Cup Series outfit to join the sport, alongside 23XI Racing owned by Jordan and Hamlin plus new teams owned by former driver Justin Marks and a different one by former driver Matt Tifft.

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