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Volume 27 No. 54
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GM First Automaker Committing To Run Super Bowl LV Ads

GM is “poised to advertise in the Super Bowl for the second straight year,” according to sources cited by Schultz & Poggi of AD AGE. The automaker did not disclose its plans for the game, though it is “expected to air one ad featuring its new Hummer electric vehicle and one ad...

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