Group Created with Sketch.
search Created with Sketch.
search Created with Sketch. search
Contents
Print
Sports Business Daily issues
Volume 27 No. 83
  • Created with Sketch.
  • Created with Sketch.
  • Created with Sketch.

NASCAR, Barstool Sports Halt Ad Relationship Due To Multiple Factors

By Adam Stern
October 9, 2020
NASCAR has paused its advertising relationship with Barstool Sports, the result of both a COVID-forced adjustment on marketing and due to sensitivities around social-justice protests this summer. NASCAR first aligned with Barstool in early ’19 heading into the Daytona 500, when it sponsored B...

next story

UCLA To Wear Under Armour This Year Despite Pending Lawsuit

Already a Subscriber?

Forgot Password? Member Benefits


Register for a Free Account

  • View unlocked and archive stories for free like this one
Register For Free
×
UNLOCK THIS ARTICLE &
20 YEARS OF SBJ NEWS
with a one-time email verification.
If you already have an account, click here to log in.

Most Popular

  1. Jaguars Get Instant Relevancy With Meyer On Board, Lawrence Likely
  2. Theo Epstein Gets Chance To Re-Energize MLB As Consultant
  3. Exec Transactions: Entourage S&E Adds Sports Agency Vet Carlo Pozzali As Investor, BOD member
  5. Pens-Flyers Sets NHL Regular-Season Viewership Record On NBCSN
  6. A Look At How Padres Transformed Petco Park Into A Vaccine Center
  7. Lions Hoping For Greatness By Hiring Rams' Brad Holmes As GM
  8. Zappos Becomes UFC's Exclusive Manufacturer Of Fanwear
  9. U.S. Sens Criticize NCAA For Slow Progress On Establishing NIL Rules
  10. Lucas Oil Stadium Gets U.S. Dept. Of Homeland Security Protection
  11. Bettman Reiterates NHL Must Be Flexible As Season Progresses