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Volume 26 No. 134
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XFL, A-B InBev Working Together On New Ad Placement Opportunities

The XFL Dallas Renegades are the only team in the new league to have ads for Bud Light Seltzer on their helmets, but XFL Chief Marketing & Commercial Officer Jordan Schlachter said fans are "going to see more as the season progresses," according to Brian Steinberg of VARIETY. The XFL is "expe...

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