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Volume 26 No. 107
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Audience Analysis: Duke-UNC Lower For ESPN; FS1 Up At Daytona

Duke's 98-96 OT win over North Carolina on Saturday night averaged 2.67 million viewers, down sharply from 4.34 million for last year's first matchup on a Wednesday night. However, this year's game is up from 2.43 million viewers two years ago. Last year's game featured a battle of the No. 1 and No...

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