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Volume 27 No. 5
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Sports Betting Issues Reason For NFL Nixing Vegas Ads Showing Strip

The NFL continues to "refuse to accept" any Las Vegas Convention and Visitors Authority TV spot promoting the city that "shows clips of the world-famous Strip," according to Alan Snel of LVSPORTSBIZ.com. The league's decision is "bizarre" because one major Strip establishment is Caesars Entertainment, which is an "official NFL partner and is also a founding partner" of the Raiders' Allegiant Stadium. The '20 NFL Draft will be held in Las Vegas -- likely somewhere on the Strip -- in April and the league even "appears ready to stage a Super Bowl in Las Vegas later this decade." Las Vegas-based R&R Partners Exec VP Rob Dondero said sports betting is the NFL's "core issue" with the Strip being promoted. He said, "They object to the fact Las Vegas is a 24/7 sports betting town and the Strip represents the visuals of Las Vegas. It's connected to sports betting and it's an antiquated perception that needs to be reviewed." Dondero spoke with NFL Commissioner Roger Goodell about the issue on Friday and said that he is "optimistic the NFL will later this year update its Las Vegas ad policy and allow the Las Vegas spots during NFL broadcasts." Snel wrote fans should "expect to see Las Vegas and its famed Strip during a TV commercial in the future" (LVSPORTSBIZ.com, 1/17).