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Audience Analysis: Move To ABC Gives Big Boost To FCS Title Game

North Dakota State beat James Madison on Saturday to secure its eighth FCS title in the last nine years, and the game averaged 2.69 million viewers on ABC. It is the first the time the FCS title game has been on broadcast TV since '94. That figure is easily the best for any of NDSU’s championships, which all aired on ESPN2. Last year, the title game win over Eastern Washington averaged just over 1 million viewers.

FCS CHAMPIONSHIP VIEWERSHIP TREND
YEAR
NETWORK
MATCHUP
VIEWERS (000)
'20
ABC
North Dakota State-James Madison
2,686
'19
ESPN2
North Dakota State-Eastern Washington
1,004
'18
ESPN2
North Dakota State-James Madison
1,515
'17
ESPN2
James Madison-Youngstown State
1,562
'16
ESPN2
North Dakota State-Jacksonville State
1,350
'15
ESPN2
North Dakota State-Illinois State
1,444
'14
ESPN2
North Dakota State-Towson
1,243
'13
ESPN2
North Dakota State-Sam Houston State
1,104
'12
ESPN2
North Dakota State-Sam Houston State
1,339
Download the
FCS Championship Trend

The chart below lists viewership figures for select recent sports telecasts.

TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS
(000)
NFC Divisional Playoff: Packers-Seahawks
1/12
Fox
6:41-10:00pm
20.0
37,244
AFC Divisional Playoff: Chiefs-Texans
1/12
CBS
3:06-6:30pm
20.3
35,396
AFC Divisional Playoff: Titans-Ravens
1/11
CBS
8:16-11:30pm
16.0
29,412
NFC Divisional Playof: 49ers-Vikings
1/11
NBC
4:36-7:45pm
16.6
29,294
FCS Championship: North Dakota State-JMU
1/11
ABC
12:01-3:13pm
1.8
2,686
College basketball: Michigan State-Purdue
1/12
CBS
12:00-2:00pm
1.5
2,159
"Sunday NFL Countdown"
1/12
ESPN
12:00-3:00pm
n/a
1,985
NBA: Lakers-Mavericks
1/10
ESPN
9:41pm-12:19am
1.1
1,794
NBA: Rockets-Thunder
1/9
TNT
9:36-11:58pm
1.0
1,577
College basketball: Baylor-Kansas
1/11
CBS
1:00-3:15pm
1.0
1,544
LendingTree Bowl: Louisiana-Miami
1/6
ESPN
7:29-10:44pm
0.9
1,446
"CFB 150: Football Is Us"
1/11
ABC
3:13-4:30pm
0.9
1,380
EPL: Liverpool-Tottenham
1/11
NBC
12:30-2:30pm
0.8
1,189
College basketball: Alabama-Kentucky
1/11
ESPN
12:00-2:03pm
0.7
1,123
College basketball: Ohio State-Indiana
1/11
Fox
12:02-2:19pm
0.8
1,097
NBA: Celtics-76ers
1/9
TNT
7:14-9:36pm
0.7
1,063
NBA: Nuggets-Mavericks
1/8
ESPN
7:44-10:06pm
0.7
1,038
NBA: Bucks-Warriors
1/8
ESPN
10:06pm-12:34am
0.7
1,024
"Postseason NFL Countdown"
1/11
ESPN
10:00am-12:00pm
n/a
968
NBA: Pelicans-Knicks
1/10
ESPN
7:18-9:41pm
0.7
948
College basketball: Creighton-Xavier
1/11
Fox
2:19-4:30pm
0.5
672
Monster Energy Supercross (taped)
1/12
NBC
4:30-6:00pm
0.3
485
Download the
Audience Analysis

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