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Volume 26 No. 89
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NBA Christmas Day Viewership Down 8% From ’18 Slate

NBA viewership on Christmas Day declined 8% compared to ’18 as several stars were missing from the high-profile matchups. The five-game slate across ABC and ESPN averaged 5.29 million viewers, down from 5.81 million last year, which was the best Christmas Day since ’11, when the season ...

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