Group Created with Sketch.
Volume 26 No. 64
  • Created with Sketch.
  • Created with Sketch.
  • Created with Sketch.

Porsche Is Latest Automaker Confirmed For Super Bowl LIV Spot

Porsche will market its first all-electric vehicle, the Taycan, in its first-ever Super Bowl ad Photo: PORSCHE Porsche in February will run its first Super Bowl ad as it "seizes on the year's largest TV audience to push" its first all-electric vehicle, the Taycan, according to E.J. Schu...

Already a Subscriber?

Become a Subscriber Today

  • E-mail alerts of the week's sports business news.
  • Up to the minute coverage of sports business news around the country online and more...