Group Created with Sketch.
Volume 26 No. 227
  • Created with Sketch.
  • Created with Sketch.
  • Created with Sketch.

M Resort Partners With Raiders As Team's Official Headquarters Hotel

M Resort plans to open an official Raiders-branded restaurant and team store at the resort
Photo: GETTY IMAGES
M Resort plans to open an official Raiders-branded restaurant and team store at the resort
Photo: GETTY IMAGES
M Resort plans to open an official Raiders-branded restaurant and team store at the resort
Photo: GETTY IMAGES

Las Vegas-based M Resort signed a 10-year partnership to become the "Official Raiders Team Headquarters Hotel," making it the franchise's "meeting place the night before home games," according to Richard N. Velotta of the LAS VEGAS REVIEW-JOURNAL. Additionally, M Resort will "open an official Raiders-branded restaurant currently being referred to as the Raiders Bar & Grill" in '20 and will "offer guests and players exclusive Raiders-branded experiences both on property and throughout the city." M Resort GM Hussain Mahrous said that a "team store selling Raiders gear also is planned at the resort." Other terms deal "were not disclosed" (LAS VEGAS REVIEW-JOURNAL, 11/14).

ALL IN THE NAME: Allegiant Air CMO Scott DeAngelo said that though other companies "looked to land the stadium naming rights deal, the Raiders liked what Las Vegas-based Allegiant offered that was mutually beneficial." DeAngelo: "There were other companies who were able to offer more for naming rights. ... But there was no partner that stepped up to the table that could offer the Raiders more in terms of ways our partnership could help them achieve their goals." In Las Vegas, Mick Akers notes Allegiant "will look to create packages to entice fans using an allotment of tickets" to each Raiders home game. Additionally, the airline "alluded to game day flight shuttles for fans" in Oakland and L.A., "away game flyaway contests for Las Vegas fans, charter flights for fans traveling from other NFL cities to Las Vegas for a game and multi-sport/event getaways and staycations" (LAS VEGAS REVIEW-JOURNAL, 11/14).

BUILDING A HOME: In Las Vegas, Alan Snel wrote the Raiders' updated cost for the stadium project is $1.97B, an increase of $170M from $1.8B, to add "more enhancements like suites, club areas, art architecture, tech and communications improvements." The Raiders "expect to sell out their tickets" by Thanksgiving, and PSL revenues have "soared above" $350M (LVSPORTSBIZ.com, 11/13).