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Volume 26 No. 113
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Marketplace Roundup

PGA Tour Commissioner Jay Monahan said that the Tour has "no intention" of moving the Zozo Championship after the Japan-based retailer was acquired by Yahoo Japan last month. In N.Y., Ken Belson noted Zozo Founder & President Yusaku Maezawa, who was the "driver of the event," is no longer chief exec, though he is expected to "continue to play a central role" in the tournament. Monahan added that Zozo has "agreed to sponsor" the Tour's event in Japan for six years (N.Y. TIMES, 10/26).

TRUE TEST: In Charlotte, Joe Marusak noted Panthers RB Christian McCaffrey stars in a "humorous Pepsi commercial," where he is "awarded a True Carolinian certificate after fans test his knowledge of the Carolinas." McCaffrey received the honor "despite getting some of the questions wrong," such as stumbling when "asked if he knows the definition of a pig pickin'" (CHARLOTTE OBSERVER, 10/27).

SWEDE RIDE: Volvo has signed a three-year deal to become the official vehicle of the TCS N.Y. Marathon, filling the race’s auto category for the first time since Toyota’s deal ended in '14. Along with using its XC 60 T8 hybrid model as the official lead car of Sunday’s event, Volvo will become the presenting sponsor of N.Y. Road Runners’ virtual racing series, which allows runners from around the world to participate in NYRR-themed contests on the running app Strava. Financial terms were not disclosed (Ben Fischer, THE DAILY).