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Volume 26 No. 51
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VIDEO: Mastercard, Octagon Execs Delve Deep On Sports Marketing

Octagon Sports Marketing Symposium, SBJ’s Abe Madkour and Terry Lefton interviewed Mastercard’s Michael Robichaud and Octagon’s John Shea in the exhibit area. Topics included the hot issues in sports marketing and the challenges of reaching today’s audiences. ...

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