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Volume 26 No. 229
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TBS Draws Second-Best NL Wild Card Rating For Nats-Brewers

Milwaukee led all local markets for the game with a 19.6 rating, followed by DC with an 8.8
Photo: GETTY IMAGES
Milwaukee led all local markets for the game with a 19.6 rating, followed by DC with an 8.8
Photo: GETTY IMAGES
Milwaukee led all local markets for the game with a 19.6 rating, followed by DC with an 8.8
Photo: GETTY IMAGES

TBS drew a 3.5 overnight rating for the Nationals’ comeback win over the Brewers last night in the NL Wild Card. That is the net’s second-best NL Wild Card on record, which dates back to ’12, when the current format began. TBS is also up 9% from its last NL Wild Card in ’17, when D-backs-Rockies drew a 3.2. That remains the least-watched Wild Card game on record. TBS is down 30% from its Yankees-A’s AL Wild Card last year (5.0), which aired on a Wednesday night. Nationals-Brewers will deliver TBS a primetime and total-day win among all cable nets. Milwaukee led all markets with a 19.6 local rating, followed by DC with an 8.8. Minneapolis-St. Paul was No. 3 with a 5.7 rating. With the Dodgers hosting the winner of last night’s game, the L.A. market ranked fourth with a 5.3 rating. St. Louis rounded out the top five with a 5.2 (Austin Karp, THE DAILY).

FIRST TIME FOR EVERYTHING: FORBES' Maury Brown noted ESPN for tonight's Rays-A's AL Wild Card Game will air "not just a traditional broadcast on their flagship station, but a Statcast AI broadcast on ESPN2" for the  second time ever. The game will be called on ESPN by the regular "Sunday Night Baseball" team of Matt Vasgersian, Alex Rodriguez, Jessica Mendoza and Buster Olney, while the ESPN2 stream will "see Jason Benetti do play-by-play with analyst Eduardo Perez and MLB Statcast analyst Mike Petriello." The net will use K-Zone 3D technology to "give a better perspective on balls through the strike zone at any angle." Using MLB's Statcast data, the new tech "lays over a computer-generated virtual ballpark." The ESPN2 broadcast also will use the net's "Hit Tracker that was first introduced during last season's Wild Card." A new Front Row Cam behind home plate will feature "robotic pan, tilt and zoom controls" (FORBES.com, 10/1).

SOCIAL STATUS: Twitter tonight will stream ESPN’s coverage of the top of the first inning from RingCentral Coliseum. The live stream will originate from ESPN’s main handle (@ESPN). It also will be shared by other ESPN and network talent accounts, as well as the league’s handle (@MLB) during that half inning. Any metrics from the Twitter stream (average minute audience) are not likely to be counted in the game’s final viewership figures. Viewers on Twitter will see the main ESPN feed with Vasgersian, Mendoza, Rodriguez and Olney (Austin Karp, THE DAILY).