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Volume 26 No. 7
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NFL Ad Sale Prices Up 5-10% After Being Down In '18

NFL ad pricing has "rebounded after last year's drop, as buyers report that the average unit cost of a 30-second in-game spot" bought in the '19-20 upfront is up 5-10% from last year, according to Anthony Crupi of AD AGE. One of the "most expensive buys" this season is for the Cowboys-Patriots game...

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