Texas Looks To Benefit From New In-House Student Production Unit
Texas athletics partnered with the Moody College of Communication, Earl Miller Productions and the Longhorn Network to "create Bevo Video Productions, an in-house production unit meant to teach students as much as entertain fans," according to Brian Davis of the AUSTIN AMERICAN-STATESMAN. A small space in Memorial Stadium now is the "humming center of UT's digital universe on game days." The rest of the week, the space will "soon be a training ground for anyone interested in all aspects of video production." The Louisiana Tech-Texas game on Saturday was the program's "maiden voyage." UT officials envision students "developing original content to air on video boards during games and eventually Longhorn Network." UT athletics "hopes to save as much as $500,000 per year" through the new three-year partnership with EMP, which first partnered with the school in '94. UT now will not have to "lease a production truck, normally the size of an 18-wheeler, and spend money to run miles of cable at its venues." EMP spent an undisclosed amount to "build out the technology center" at the stadium. The agreement between UT and EMP is "likely to expand as the program deepens" (AUSTIN AMERICAN-STATESMAN, 9/4).