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Volume 25 No. 234
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Audience Analysis: Djokovic-Federer Helps ESPN To Wimbledon Gains

A heavy dose of A-list names making runs at Wimbledon helped drive a big audience increase for ESPN. The two-week tournament averaged 877,000 viewers across ESPN networks this year, up 30% from last year (675,000). Novak Djokovic’s win over Roger Federer in five sets on Sunday averaged 3.33 m...

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