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The rise of Barstool Sports was featured on HBO's "Real Sports" this week, with the net's Soledad O'Brien noting that Barstool is one of the "fastest-growing brands in media." After the taped report that featured interviews with Barstool Founder Dave Portnoy and CEO Erika Nardini, O'Brien said, "If you look at how quickly they've grown, they have a lot of credibility. They have the top sports podcast." She added a lot about Barstool's business model is "fascinating." O'Brien: "A lot about Dave Portnoy is fascinating, but he's also kind of a vile person. So juggling that and toggling between those two things is a little challenging" ("Real Sports," HBO, 6/25).

EASY DOES IT: The Pelicans yesterday announced ESPN Radio 100.3 New Orleans has signed a multiyear deal to be the team's flagship station, replacing WRNO-FM. The new station will air "all of the Pelicans' Summer League, preseason, regular-season and postseason games and will also contain other Pelican-centric radio programming." The team's full broadcast network includes "eight different markets in three states" (New Orleans ADVOCATE, 6/27).

CONTINENTAL DRIFT: Mexico's Claro Sports is "on the verge of closing a streaming deal" for the majority of CFL games this season. The league earlier this month announced a deal with Mexico City-based MVS Communications to "broadcast a CFL game of the week for 21 weeks of this season." The CFL and Mexico's Liga de Futbol Americano Professional reached a partnership "that essentially kicked off the global outreach initiative known as CFL 2.0" (POSTMEDIA NEWS, 6/27).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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