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Volume 25 No. 236
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New Red Wings GM Yzerman Will Not Be Focus Of Marketing Efforts

The Red Wings' hiring of Yzerman on April 19 has already helped ticket, suite and corporate sales Photo: GETTY IMAGES New Red Wings Exec VP & GM Steve Yzerman was formally named to his post in April , but "don't expect to see him as the new marketing face" of the franchise, according...

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