Clippers, Second Spectrum’s CourtVision Win Best In Technology
The Clippers and Second Spectrum’s Clippers CourtVision won Best in Sports Technology at the Sports Business Awards. The technology, which Second Spectrum spent four years helping develop, uses augmented reality and machine learning to provide viewers of Clippers games on Fox Sports Go with multiple camera angles, real-time shooting stats and other video-game-esque graphic overlays on live action games. It aims to deepen engagement and better inform viewers. Clippers President of Business Operations Gillian Zucker, who accepted the award on behalf of the group, said that seeing a basketball game in this way leaves most first-time viewers feeling one way: “flabbergasted.” Zucker credited Clippers Owner Steve Ballmer for championing the technology and taking it from an idea to a reality. The next step, she said, is broadening the digital interactive experience beyond the world of the NBA and basketball, and potentially into other sports and broadcasts. “We think this is something that can transform sports coverage,” Zucker said.