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Volume 26 No. 7
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On My Mind: Veteran Sports Business Exec Leonard Armato

Longtime sports business exec LEONARD ARMATO recently dropped by our office to talk about what is keeping him occupied as CEO of Siltanen & Partners. Among the things on his mind:

* The value of media in the future
* How advertising will include data analytics
* Content’s shift in the next five years

Send your thoughts and comments to rnethery@sportsbusinessjournal.com