Blues-Jets Defined By Late Start Times, "Low Profile" TV Spots
The Blues-Jets Stanley Cup Playoffs matchup is "taking a low spot in the national pecking order," as it is the "only one" of eight first-round series not to have games 1-4 shown on NBC or NBCSN, according to Dan Caesar of the ST. LOUIS POST-DISPATCH. Game 1 on Wednesday night was on the "low-profile" NHL Network, and the next three are on CNBC. Each of the first four contests in the Islanders-Penguins, Bruins-Maple Leafs and Sharks-Golden Knights series are to be on one of the "main networks." A look at a map "reveals the answer." Winnipeg is in Manitoba, and NBC "gets no ratings in Canada." Also, St. Louis and Winnipeg are in the central parts of their countries, "somewhat of a no-man’s land" for starting times. In the Central Time Zone, it leads to "some awkward" starting times. Two of the first four games in Blues-Jets are scheduled to begin at 8:30pm CT. NBC Sports Exec Producer Sam Flood said, “The Central Time Zone is a unique spot. To get a doubleheader on, to get ... the most possible hockey (on TV) for the most possible people, this is how this works" (ST. LOUIS POST-DISPATCH, 4/12).