Resource Guide LIVE Gets A Facelift This Week
Sports Business Journal’s business intelligence database, Resource Guide LIVE, launched a redesigned product this week. There are three new features: A naming and media rights opportunity chart gives users a better overview of the sponsorship landscape; a redesigned attendance tracker compares each team’s season totals against others in its league, with archived data going back more than a decade; and a collection of consumer insights from an exclusive global survey reveals trends and demographic data about the sports fan. The database is home to more than 90,000 contacts and 14,000 listings, ranging from pro teams, corporate sponsors, agencies, tech companies and more. Click here to learn more or sign up for a demo.