The Bills emailed current and former season-ticket holders with a request to provide their "thoughts on a new or renovated Bills stadium" by completing an online survey conducted by CAA Icon, according to Sandra Tan of the BUFFALO NEWS. The survey "asks questions regarding fans' interest in professional and college sports, how often they buy tickets, their preferences for types of seating, interest in various stadium amenities, tailgating habits, tolerance for different price points in either a new or renovated stadium, and willingness to pay more for premium amenities." It also "asks whether the survey taker believes the Buffalo market would support either a new or renovated Bills stadium, and whether the survey taker would personally support a new stadium or renovated New Era Field." Fans are asked if they would be "willing to pay more for tickets at a new stadium rather than a renovated stadium." The survey "floats multiple pricing options for lower-level and upper-level seats and asks survey takers how likely they would be to buy season tickets at that price point." There are also questions about the "willingness to purchase" a PSL. CAA Icon also will "look into possible renovations" at KeyBank Center, where the Sabres and NLL Bandits play (BUFFALONEWS.com, 1/9).
