NBA Teams With Turner Sports, Twitter For Iso-Player Live Streams

The NBA, Twitter and Turner Sports today at CES in Las Vegas will announce an expansion of their long-running collaboration to include a new live stream on Twitter featuring an isolated camera view of a single player. The new camera view will be available on the social media platform during the second half of 20 "NBA on TNT" games this season beginning with the Feb. 17 All-Star Game. Fans will vote on Twitter during the game window of the selected dates for the player they want to see featured. The expanded partnership between the three entities will also include the NBA continuing to provide through its NBA Digital partnership with Turner a wide-range of content to the official @NBA Twitter feed, including video of pre-game warmups, in-game and post-game highlights. NBA Commissioner Adam Silver, Twitter CEO Jack Dorsey and Turner President David Levy are all slated to appear today at the CES Sports Zone.