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Sports Business Daily issues
Volume 27 No. 86
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Fila Footwear Sales "Booming" In Reemergence As Lifestyle Brand

November 21, 2018
Rising U.S. tennis star Sofia Kenin is one of the latest athletes to sign a deal with Fila Photo: getty images Fila is "suddenly connecting with a new generation, thanks to its retro appeal, the bulky sneaker trend and collaborations with stores such as Urban Outfitters," according to L...
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