Golden Knights President & COO Kerry Bubolz has "prioritized the inclusivity of women in management as a vital goal" of the franchise, according to Cassandra Cousineau of LVSPORTSBIZ.com. The issue is an "important priority for the tradition-laden NHL" because hockey has "lagged behind in embracing change like the NBA has." The league in '17 introduced Kim Davis as its Exec VP/Social Impact, Growth Initiatives & Legislative Affairs to "boost the NHL’s outreach efforts." When Bubolz "heard Davis address league executives for the first time, he took the message directly" to Golden Knights Dir of Business Legal Affairs Tamara Daniels. Her mission now is "to turn and translate this idea into action" within the team. Daniels said, "Our goal is to make sure we’re supporting and retaining women in key positions. It’s going to be a process." The effort to "support and retain women in key team posts is in its early stages and is informally referred to as the, 'Women and Diversity Committee.'" Daniels believes that "creating a diverse group of applicants should include seriously considering candidates who may not have direct experience in the sports industry" (LVSPORTSBIZ.com, 11/7).
