Lakers F Brandon Ingram is the inaugural athlete ambassador for premium purified water brand blk. The brand will launch an exclusive bottle that features Ingram's arm and hand, along with his personal saying, "Humble Beast." Ingram's exclusive bottles will be available at a number of retailers throughout the Greater L.A area. Ingram and blk. will also collaborate on a series of digital and social media campaigns (blk.).
SEEING RED: Juice product company Cheribundi has extended its deal with ESPN Events to title sponsor the Cheribundi Tart Cherry Boca Raton Bowl. As part of the deal, the brand also will serve as a sponsor for seven other ESPN-operated bowl games, as well as seven early-season college hoops events (Cheribundi).
THIS IS AWKWARD: YAHOO SPORTS' Kyle Cantlon noted barely 24 hours after an Uber dashcam video surfaced "showing seven Senators players criticizing the team’s coaching staff," the ride-sharing company "was pumping out advertisements all throughout the Canadian Tire Centre" during Devils-Senators last night. As a "major sponsor of the team, Uber ads continued to blast out like they regularly do" at Senators’ home games. The ads also "were radiating from the centre-ice scoreboard" (SPORTS.YAHOO.com, 11/6).
