Group Created with Sketch.
Volume 24 No. 201
  • Created with Sketch.
  • Created with Sketch.
  • Created with Sketch.

U.S. Could See Popularity Of Soccer Jump Ahead of '26 World Cup

A recent poll showed soccer surpassing baseball in popularity among American 18-34-year-olds Photo: GETTY IMAGES The North American bid winning the rights to host the '26 FIFA World Cup  is a "game-changer" for soccer in the ...
This is a SportsBusiness Daily Article. Perhaps you are not logged in to your SBD account or you are not a SBD subscriber.

Already a Subscriber?

Become a Subscriber Today

  • E-mail alerts of the week's sports business news.
  • Up to the minute coverage of sports business news around the country online and more...