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Marketing and Sponsorship

Local Group Buys On-Ice Ad Space For Golden Knights' Postseason

The Laborers Int'l with the Nevada Contractors Association have purchased an "on-ice advertisement" near center ice at T-Mobile Arena for Golden Knights postseason games, according to Alan Snel of LVSPORTSBIZ.com. Prominent on-ice advertisements "can cost in the $250,000 range for an entire post-season if a team plays all four rounds" and reaches the Stanley Cup Final. Local Laborers Union leader Tommy White said that they will "get a refund for any playoff rounds that are not played by the Golden Knights." White said that the Laborers "snapped up the ad space for the playoffs after hearing Staples was not going to continue its regular-season, on-ice ad spot into the postseason." There are "only four of these ads on the ice." The other three currently at T-Mobile Arena are Toyota, City National Bank and Credit One Bank (LVSPORTSBIZ.com, 3/28).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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