Chicago-based marketing firm PCGSportsDesk co-Founder & Chief Innovation Officer DAN MIGALA announced the firm has been rebranded as 4Front, effective immediately. The change was made in part to reflect the company's delivery of innovation strategies, analytics, digital media and partnership sales to its roster of sports and entertainment clients (4Front)....The NFL Cardinals signed GM STEVE KEIM to a four-year extension through '22. Keim's previous deal was "set to expire" after the '18 season (ESPN.com, 2/12)....Technology service provider ANC named CHRISTIE FREER Junior Account Exec for Venue Services (THE DAILY)....Integrated event marketing platform developer JP Sports + Entertainment promoted Exec Assistant to the CEO DYAN BULYAR to Chief of Staff (THE DAILY).
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