SBD/January 12, 2018/Marketing and Sponsorship

NBC Nearly Sold Out Of Ad Spots For Super Bowl LII Telecast; Expects $500M In Revenue

NBCU Exec VP/Sales & Marketing Dan Lovinger on Thursday said that the net "expects to take in" $500M in ad revenue on Super Bowl Sunday, "about the same as last year's event," according to Stephen Battaglio of the L.A. TIMES. Lovinger said that NBC had "fewer than 10 spots available" f...

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