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Volume 24 No. 155
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Silk The Shocker: U.S. Figure Skating Signs Brand As Official Almondmilk

Dairy alternative brand Silk has signed as the official almondmilk of U.S. Figure Skating and will promote the relationship in a national retail campaign. The deal is valued in the low six figures, but USFS CMO Ramsey Baker said the visibility gained by having the logo lockup in grocery stores nati...
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