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Leagues and Governing Bodies

UFC Unveils Commemorative 25th Anniversary Logo That Will Be Featured Throughout '18

The UFC has unveiled its commemorative 25th anniversary logos that will be used throughout '18 as part of a year-long celebration set to launch Monday. The logos, designed in conjunction with Droga5, N.Y., will be integrated into UFC broadcasts, across social and digital platforms, in-Octagon branding, Fight Night collection and fan activations. The Jan. 14 card from Scottrade Center in St. Louis that is headlined by Jeremy Stephens-Doo Ho Choi and will air on FS1 will be the first event to incorporate the campaign (UFC).

LOOKING FOR A LEADING LADY: ESPNW's Katie Barnes wrote it is a "huge deal" for Saturday's UFC 219 PPV to be "headlined by two women," as Cris Cyborg takes on Holly Holm. However, it "exposes a reality that continues to dog the UFC: a lack of female stars." The UFC with Saturday's fight at T-Mobile Arena is "prioritizing short-term gains over solving the long-term problem of creating and sustaining powerhouses within its women's divisions." Since Ronda Rousey has all but "exited the sport, the UFC has struggled to identify and amplify stars in its women's divisions, and Cyborg vs. Holm does not solve that issue." This fight "doesn't bring the UFC any closer to finding the next star to anchor the women's divisions, even two years after Holm landed the head kick heard round the world to defeat Rousey" (ESPN.com, 12/28).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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