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Audience Analysis: UFC-Fox December Card Is Lower; Las Vegas Bowl Up From '16

UFC on Fox 26 aired last Saturday, with Rafael dos Anjos’ win over Robbie Lawler drawing 2.1 million viewers in primetime. That figure is down from the mid-December fight card last year, which was headlined by Paige VanZant and Michelle Waterson. Fox two years ago saw a card headlines by dos Anjos-Donald Cerrone average 2.8 million viewers.

AFTER PARTIES: Boise State’s win over Oregon in the Las Vegas Bowl on Saturday afternoon drew 3.8 million viewers on ABC, up from 3.7 million viewers in the same slot last year for Houston-San Diego State. The game in ’15 drew 3.7 million viewers for Utah-BYU. Earlier in the afternoon on Saturday, ABC averaged 2.4 million viewers for Grambling-North Carolina A&T in the Air Force Reserve Celebration Bowl. That figure is down from 2.7 million viewers for Grambling-North Carolina Central last year.

The chart below lists final audience figures from select recent sports telecasts.

TELECAST
DATE
NET
TIME (ET)
RAT.
VIEWERS
(000)
NFL national window:
Patriots-Steelers (91%)
12/17
CBS
4:27-7:40pm
15.2
26,883
"SNF": Cowboys-Raiders
12/17
NBC
8:31-11:48pm
11.1
19,191
NFL: (singleheader)
12/17
Fox
1:03-4:25pm
10.6
18,053
"Monday Night Football":
Patriots-Dolphins
12/11
ESPN
8:15-11:52pm
7.2
11,853
"TNF": Broncos-Colts
12/14
NBC/
NFL Net
8:27-11:17pm
6.5
10,638
NFL: (regional)
12/17
CBS
1:03-4:25pm
6.0
9,913
"Football Night in America"
12/17
NBC
7:30-8:22pm
4.8
8,088
NFL: Chargers-Chiefs*
12/16
NFL Net
8:30-11:15pm
4.0
6,993
NFL: Bears-Lions*
12/16
NFL Net
4:31-7:34pm
3.1
5,177
"NFL Pregame"
12/16
NFL Net
8:00-8:30pm
2.6
4,549
Las Vegas Bowl:
Boise State-Oregon
12/16
ABC
3:36-7:12pm
2.3
3,801
Air Force Reserve Celebration
Bowl: Grambling-N.C. A&T
12/16
ABC
12:01-3:36pm
1.6
2,357
UFC on Fox 26: Rafael dos
Anjos d. Robbie Lawler
12/16
Fox
8:00-10:24pm
1.3
2,107
NBA: Thunder-76ers
12/15
ESPN
6:59-10:17pm
n/a
1,941
NBA: Spurs-Rockets
12/15
ESPN
10:17pm-12:00am
n/a
1,938
NBA: Lakers-Cavaliers
12/14
TNT
8:14-10:33pm
n/a
1,787
NBA: Lakers-Knicks
12/12
ESPN
6:59-9:39pm
n/a
1,777
NBA: 76ers-T'Wolves
12/12
ESPN
9:39pm-12:20am
n/a
1,683
"Monday Night Countdown"
12/11
ESPN
6:00-8:35pm
n/a
1,610
College basketball:
Syracuse-Georgetown
12/16
CBS
12:30-3:00pm
0.8
1,159
U.S. Olympic Trials:
Short Track Speed Skating
12/16
NBC
2:32-4:02pm
0.7
1,082
EPL: Manchester City-
Tottenham Hotspur
12/16
NBC
12:30-2:32pm
0.7
1,058
Golf: PNC Father/Son
Challenge (taped)
12/16
NBC
4:02-6:00pm
0.7
1,058
Golf: PNC Father/Son
Challenge (taped)
12/17
NBC
3:00-6:00pm
0.7
1,026
U.S. Olympic Trials:
Short Track Speed Skating
12/17
NBC
1:00-3:00pm
0.6
920
College basketball:
Notre Dame-Indiana
12/16
Fox
2:37-5:15pm
0.6
913
College basketball:
Cincinnati-UCLA
12/16
CBS
3:30-5:30pm
0.6
832
College basketball: Purdue-Butler
12/16
Fox
12:03-2:15pm
0.5
719
"World of X Games: Real Snow"
12/17
ABC
3:00-4:00pm
0.3
418

NOTE: * = Part of "TNF" package.

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