Menu
Leagues and Governing Bodies

Vince McMahon Reportedly Exploring New Football League, Reacquires XFL Trademarks

WWE Chair & CEO Vince McMahon reportedly is "preparing a new professional football league," according to B.J. Bethel of the DAYTON DAILY NEWS. Wrestling writer Brad Shephard first reported the news via Twitter, and Deadspin's David Bixenspan later "contacted WWE, which confirmed McMahon has established a new corporation called Alpha Entertainment." Bixenspan also reported McMahon had "reacquired trademarks for the XFL shortly after" ESPN aired a "30 for 30" documentary on the league earlier in '17. Whether McMahon’s league "would be called the XFL is unknown" (DAYTONDAILYNEWS.com, 12/17). A WWE spokesperson said McMahon had established Alpha Entertainment to "explore investment opportunities across the sports and entertainment landscapes, including professional football. Mr. McMahon has nothing further to announce at this time." YAHOO SPORTS' Jay Busbee wrote this could "all be coincidence, or it could be McMahon seeing a market opportunity -- football fans sick of the NFL -- and exploiting it." Getting fans to "tune in for an inaugural game is one thing." Getting them to "tune in for Game 2, 3 or 4 -- or Season 2, 3 or 4 -- is quite another." Busbee: "That’s the challenge any new league faces, delivering an experience that makes you want to come back" (SPORTS.YAHOO.com, 12/16). In DC, Matt Bonesteel wrote a more "carefully planned rollout would probably go a long way" (WASHINGTONPOST.com, 12/16).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2017/12/18/Leagues-and-Governing-Bodies/Vince-McMahon.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2017/12/18/Leagues-and-Governing-Bodies/Vince-McMahon.aspx

CLOSE