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Volume 24 No. 176
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Video: MillerCoors' Adam Dettman Says Brewer Poised For Strong Finish To '17

MillerCoors Dir of Sports & Entertainment Marketing Adam Dettman talked with SBD/SBJ Editor-at-Large Terry Lefton at the ’17 Learfield Intercollegiate Athletics Forum about the state of the beer industry, how the brewer is expanding its offerings and how consumer tastes are changing. “We feel like we’re going to finish the year strong,” said Dettman, and "we feel like our porfolio is set up in great position. But it is really about growing the business going forward.”