SBD/October 17, 2017/Marketing and Sponsorship

WeatherTech Returning To Super Bowl For Fifth Consecutive Year With 30-Second Spot

WeatherTech will have a 30-second spot in Super Bowl LII, marking the "fifth consecutive year" the car floor mat brand will appear in the game, according to Jeanine Poggi of AD AGE. While the creative is "undisclosed, the company once again will work" with its agency-of-record, Pinnacle Ad...

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