SBD/October 12, 2017/Marketing and Sponsorship

Liftmaster Done With Hendrick Motorsports After End Of Current NASCAR Season

LiftMaster will not renew its three-race sponsorship deal with Monster Energy NASCAR Cup Series team Hendrick Motorsports that expires after '17. LiftMaster sponsored HMS’ No. 5 Chevy driven by Kasey Kahne for three races a year from ’15-17. Financial terms of the brand’s...

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