Sources: Jordan Brand Ending Carmelo's Signature Shoe Line; Anthony Says Otherwise
Thunder F Carmelo Anthony "won't have a new Jordan signature sneaker to wear" this season, as Jordan Brand is "halting the Melo shoe series after 13 models," according to sources cited by Nick DePaula of ESPN.com. Though he has "continued wearing" the Melo M13 during Thunder preseason games, it is "expected that Anthony will wear a combination of shoes from the brand this upcoming year." Anthony's signature line is the "fifth-longest in NBA history." DePaula noted Anthony "agreed to a new long-term endorsement deal with Jordan Brand in January." Sources said that he will "remain a key featured athlete for the company." Anthony in '03 became the "first rookie signed to Jordan Brand with his own signature shoe in the works" (ESPN.com, 10/10). Anthony last night said that he "hadn't been informed" that his shoe line was being discontinued. Anthony said of the report, "What? No, no. He just told me that just now. I just signed an extension with them. I don’t read into false news." He added, "It's false. False. Let's not even discuss that" (OKLAHOMAN, 10/11).