SBD/September 21, 2017/Marketing and Sponsorship

Fire It Up: Heat Sign Jersey Patch Deal With South Florida-Based Ultimate Software

South Florida-based Ultimate Software has "won the competition" to become the jersey patch sponsor for the Heat, according to Barry Jackson of the MIAMI HERALD. Ultimate Software is a technology company that "develops and sells UltiPro, a cloud-based human capital management solution." The...

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