SBD/September 14, 2017/Media

Silver Says Twitch-Like NBA Broadcasts Could Attract Younger Viewers, Boost Audience

Television viewership is "dropping across the board," but NBA Commissioner Adam Silver "has a solution: Make sports look more like video games," according to Peter Kafka of RECODE. Specifically, Silver wants to make them "look like Twitch, Amazon's platform for live gaming." Silver said, "...

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