SBJ In-Depth: Ticketing
Ticketing innovation has provided teams with databases on which they can tailor marketing, connect with fans and learn about the people who fill their venues. We look at how organizations use ticketing programs —primary or secondary, premium or upper-level, mini-plans or last-minute offers — to build their business and deepen their ties with their community.
Publishing Date: August 7 Ad Close: July 24 Materials Due: July 26
For more information, contact Julie Tuttle, National Director of Advertising at (212) 500-0711 or email@example.com