SBD/July 14, 2017/Media

Audience Analysis: Kentucky NASCAR Cup Series Race Hits New Low On NBCSN

NBCSN on Saturday night averaged 2.71 million viewers for the Monster Energy NASCAR Cup Series Quaker State 400, marking a new low for the primetime race at Kentucky Speedway. The Kentucky telecast has declined each of the last four years. Last year’s race averaged 3.19 miillion view...

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